This blog is written by author Sachiko who is not a native speaker of English, so it may be hard to read. It is translated from the summary of Japanese page;

Namahage-Shirokuma (bought in GAO, Oga Aquarium)

It is a soft toy of the “Shirokuma”, means polar bear, of Oga Aquarium, wearing costume of “Namahage” that is a traditional messenger of the regional gods.